AI Commerce Technology
Building the Autonomous Future of Commerce.
We create intelligent AI agents, powerful Shopify apps, and connected commerce systems that transform how online businesses operate and grow.
The new commerce operating model
From Manual Operations to Intelligent Systems.
Commerce still runs on disconnected tools and manual work. We connect those systems and let specialized agents handle the operational load — inside limits you set.
- 01
Connect
Integrate existing commerce platforms, APIs, and operational data into one picture.
- 02
Think
AI analyzes conditions, identifies opportunities, and determines recommended actions.
- 03
Act
Approved or pre-authorized workflows execute, results are monitored, and the system improves.
- Permissions you grant
- Rules you define
- Human approval where it matters
- A log of every action
Our ecosystem
One Ecosystem. Multiple Layers of Intelligence.
Four divisions that build on each other: products merchants install, agents that operate, engineering that connects, and growth work that compounds.
AI Agents
Agents that monitor, analyze, recommend, and execute business operations through integrated tools.
Learn moreShopify Apps
Our own Shopify applications for reviews, pricing, and customer communication.
Learn moreCommerce Engineering
Shopify builds, custom apps, and integrations — the foundation agents run on.
Learn moreAI-Powered Growth
Performance marketing and content operations with AI-assisted execution.
Learn moreMeet the agents
Your Operations. Powered by Intelligent Agents.
Specialized agents each own a domain and hand work to one another. Availability differs by agent — each one is labeled with its current status.
Marketing Agents
PilotAgents that analyze Google Ads and Meta campaigns against store economics, draft media plans, recommend budget and bid changes, and report on performance — with every change routed through human review.
- 01 Store and ad-account data
- 02 Performance diagnosis
- 03 Budget recommendation
- 04 Expert review
- 05 Owner approval
- 06 Ad platform update
- 07 Activity log
- Plans and optimizations pass a human expert review before anything is applied
- Budget increases always require the account owner's approval
- Nothing launches without a connected account and an explicit approval
- Every proposed and applied change is recorded in an audit trail
Commerce Agents
Coming SoonAgents for the store itself — product information, pricing analysis, merchandising, inventory intelligence, and storefront optimization.
- 01 Store data
- 02 Margin analysis
- 03 Pricing recommendation
- 04 Approval
- 05 Shopify update
- 06 Activity log
- Price changes respect merchant-defined margin and change limits
- Every bulk change is reversible
- Changes apply only after approval or within pre-authorized rules
Content & SEO Agents
Coming SoonAgents for content research, SEO, GEO and AEO workflows, editorial planning, product copy, and ongoing website content maintenance.
- 01 Catalog and search data
- 02 Content gap detection
- 03 Draft brief and copy
- 04 Editorial review
- 05 Publish
- 06 Activity log
- No AI-generated content is published without human review
- Factual claims are checked before publication
Customer Experience Agents
Coming SoonAgents for review processing, customer engagement, support workflow automation, and retention operations.
- 01 New reviews and messages
- 02 Sentiment and topic analysis
- 03 Drafted response
- 04 Approval
- 05 Response published
- 06 Activity log
- Customer-facing replies are approved or governed by explicit rules
- Customer data is accessed only with the permissions the store grants
Operations Agents
Coming SoonAgents for workflow coordination, data synchronization, anomaly detection, internal reporting, and cross-platform task execution.
- 01 Connected platforms
- 02 Condition monitoring
- 03 Anomaly detected
- 04 Alert and recommended action
- 05 Approval
- 06 Task executed
- 07 Activity log
- Agents act only through the permissions and rules you configure
- Every action is visible in an activity log
Software Development Agents
Coming SoonAgents that take on well-defined engineering work in commerce systems — Shopify app and theme changes, integration maintenance, API migrations, tests, and code review — inside a normal development workflow.
- 01 Scoped task or issue
- 02 Codebase analysis
- 03 Proposed change
- 04 Automated tests
- 05 Engineer review
- 06 Merge and deploy
- 07 Change log
- Agents work in branches and open changes for review — they never push directly to production
- Every change must pass automated tests and type checks before review
- A human engineer approves every merge and every deployment
- Access to secrets and production data is withheld by default
Built for Shopify
Powerful Apps. Smarter Commerce.
Applications we build and maintain ourselves, published on the Shopify App Store.
Zone A Reviews
Collect product reviews after purchase and show them with AI-powered summaries.
View appDX Profit Margin Editor Pro
Formula-based pricing with margin guardrails and one-click rollback.
View appDX Chat Button Pro
One chat button for WhatsApp, Instagram, and Messenger.
View appLoyalty Zone — AI Powered Loyalty Management
AI-powered loyalty and customer retention for Shopify stores.
View appIntegrated technology
Connected to the Tools That Run Your Business.
Status reflects how each platform is used in our own systems today. Listing a platform does not imply an official partnership.
Available
- Shopify Our apps run on Shopify; store data via the Admin GraphQL API.
Pilot
- Google Ads Campaign reading and management via the Google Ads API.
- Meta Ads Campaign reading and management via the Marketing API.
- Google Analytics 4 Read-only analytics data.
- Google Search Console Read-only search performance data.
- Google Merchant Center Read-only product feed data.
- Anthropic Claude AI model provider used in our agent systems.
- Google Gemini AI model provider used in our agent systems.
Planned
- Slack Notifications and approvals in team channels.
Real-world applications
Intelligence Applied to Real Commerce Challenges.
Concrete operational problems and the shape of the result. Outputs shown are illustrative sample data, not client results.
Supplier, freight, and exchange-rate changes quietly erode margins on products whose prices never moved.
- 01 Read costs and prices
- 02 Recalculate landed cost
- 03 Flag margin below threshold
- 04 Propose new price
- 05 Approve
| Product | Margin | Threshold | Proposal |
|---|---|---|---|
| Ceramic mug — 350 ml | 18% | 25% | Raise price |
| Linen tote bag | 22% | 25% | Review freight |
| Desk lamp — brass | 31% | 25% | No action |
Weekly performance reports get copied together by hand from several ad platforms and the store.
- 01 Pull ad + store data
- 02 Reconcile by date and currency
- 03 Summarize changes
- 04 Explain the why
- 05 Deliver
| Channel | Spend | Revenue | Change |
|---|---|---|---|
| Google Ads | $1,240 | $4,980 | CPC up, conversions flat |
| Meta Ads | $860 | $3,110 | New creative leading |
Campaign briefs, copy, and creative variations pass through many hands and drift out of sync.
- 01 Brief from campaign plan
- 02 Draft copy variants
- 03 Map assets to placements
- 04 Review
- 05 Hand off
| Asset | Placement | Status |
|---|---|---|
| Headline set (5) | Search ads | Ready for review |
| Square image | Feed | Missing |
| 15s video | Stories | In production |
Reviews and messages hold product insight, but nobody has time to read all of them.
- 01 Collect reviews
- 02 Group by topic
- 03 Score sentiment
- 04 Surface recurring issues
- 05 Route to owner
| Topic | Mentions | Sentiment |
|---|---|---|
| Sizing runs small | 14 | Negative |
| Fast shipping | 22 | Positive |
| Packaging damage | 5 | Negative |
Out-of-stock products keep receiving ad spend, and incomplete listings go unnoticed.
- 01 Scan catalog
- 02 Check stock + listing quality
- 03 Cross-check active ads
- 04 Flag conflicts
- 05 Recommend action
| Product | Issue | Recommendation |
|---|---|---|
| Running jacket — M | Out of stock, ads active | Pause ad group |
| Wool scarf | Missing product description | Draft description |
Products rank for searches their pages barely address, and thin descriptions miss the questions shoppers ask.
- 01 Read search queries
- 02 Match to product pages
- 03 Find content gaps
- 04 Draft improvements
- 05 Editorial review
| Page | Gap | Suggestion |
|---|---|---|
| Trail running shoes | No care instructions | Add FAQ section |
| Gift cards | Unanswered delivery question | Clarify delivery |
Insights & Research
Perspectives on the Future of Commerce.
Guardrails Before Autonomy: Designing Approval Flows for Commerce Agents
How to decide what an AI agent may do on its own, what needs a person's approval, and how logs and rollback make automation trustworthy in a live store.
· 4 min read
Why One Cost Field Isn't Enough for Margin-Aware Pricing on Shopify
Shopify stores one cost per variant, but real product costs include freight, duties, commissions, and exchange rates. Here is how to price with the full picture.
· 3 min read
What an AI Agent Actually Is in E-commerce — and What It Isn't
A practical definition of AI agents for online stores, the difference from chatbots and automations, and what a store needs before an agent can do useful work.
· 4 min read
Ready to Build a More Intelligent Business?
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